Head of Marketing
Oyster Recruitment Limited
Job Description
Are you a senior marketing professional who thrives on both setting strategy and bringing it to life through hands on delivery?
Our client, a leading venue in Warwickshire is looking for an experienced, commercially minded Head of Marketing to take full ownership of their marketing strategy and delivery. This is a pivotal leadership role for a true all-rounder who can define clear strategic direction and also bring it to life through effective, day to day execution.
Working in partnership with the Sales and Marketing Director, you will be responsible for shaping the marketing direction of the business, strengthening brand positioning and delivering integrated, multi-channel activity that generates leads, builds engagement and supports sustainable growth.
This role would suit someone who is equally comfortable operating at a strategic level with senior stakeholders as they are delivering campaigns, creating content and optimising performance in a fast paced environment.
Key Responsibilities:
- Develop and deliver a clear, commercially focused marketing strategy aligned to business objectives
- Act as a hands on marketing leader, balancing strategic planning with delivery of campaigns
- Lead and develop a direct report, ensuring strong performance and ongoing development
- Own and protect brand identity across all marketing and communications activity
- Deliver integrated campaigns across digital, social media, email, PR, events and offline channels
- Take ownership of the website, ensuring SEO best practice, strong content quality and ongoing optimisation
- Drive lead generation, enquiries and brand awareness through targeted marketing activity
- Create and oversee engaging, high quality content across all channels
- Work closely with internal teams to ensure alignment across sales and wider business functions
- Manage external agencies and suppliers to support delivery of campaigns and projects
- Oversee marketing budgets in partnership with senior leadership, ensuring effective spend and strong ROI
- Track, analyse and report on performance, using insight to continuously improve results
Who They’re Looking For:
- Proven experience in a senior marketing role such as Head of Marketing, Marketing Manager, or Marketing Lead.
- Strong all round marketing capability with both strategic and hands on delivery experience
- Excellent understanding of digital marketing, brand development and integrated campaign management
- Experience managing and optimising websites with strong SEO knowledge
- Confident using data and insight to inform decisions and improve performance
- Experience managing budgets and delivering measurable ROI
- Strong leadership skills with experience managing or developing team members
- Confident communicator with strong influencing skills
- Commercially focused with a strong drive for results and growth
If you are a senior marketing professional who enjoys both shaping strategy and delivering impactful marketing activity, this could be your next move.
Interested in this role?
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