Channel Marketing Manager - Memory EU

Position Summary, Responsibilities, and Expectations:

Business Management &​ Commercial Strategy

- Own regional business performance for the Memory category across EMEA.

- Partner with Sales leadership to develop and execute growth strategies that achieve revenue, margin, and market share objectives.

- Monitor weekly and monthly business performance against forecast, targets, and KPIs.

- Identify business risks and opportunities and develop action plans to close gaps.

- Manage regional product lifecycle activities including launches, transitions, and end-of-life planning.

Pricing &​ Profitability

- Develop and execute pricing strategies aligned with regional business objectives.

- Review and approve RFQ requests within established guidelines.

- Evaluate promotional investments and return-on-investment opportunities.

- Monitor pricing trends, competitive activity, and channel profitability.

- Support gross margin optimization through pricing, product mix, and inventory management initiatives.

Forecasting &​ Inventory Management

- Collaborate with Planning, Supply Chain, and Sales teams to develop accurate demand forecasts.

- Monitor inventory levels, weeks of supply, and allocation requirements.

- Recommend inventory actions to minimize excess and aged inventory while maintaining customer service levels.

- Identify inventory risks and develop mitigation plans.

- Support allocation decisions during supply-constrained environments.

Channel &​ Account Management

- Partner closely with distributors, retailers, e-tailers, and system integrators across EMEA.

- Develop and manage channel programs that drive sell-in and sell-through performance.

- Analyze customer performance, inventory positions, and market opportunities.

- Support key account reviews and quarterly business planning activities.

- Recommend investments and initiatives to increase channel engagement and market penetration.

Product Launch &​ Go-to-Market Execution

- Lead regional execution of new product introductions.

- Coordinate launch plans across Sales, Product Marketing, Operations, and Distribution partners.

- Ensure pricing, inventory, promotions, and channel readiness are aligned for successful launches.

- Monitor launch performance and adjust strategies as needed.

Market Intelligence &​ Competitive Analysis

- Conduct ongoing analysis of competitors, pricing, promotions, product positioning, and channel activity.

- Track market trends and customer buying behavior.

- Provide actionable market insights to Product Management and Leadership.

- Analyze sell-through data and identify growth opportunities by country, channel, and customer.

Cross-Functional Leadership

- Serve as the primary liaison between EMEA Sales, Product Marketing, Product Management, Finance, and Supply Chain teams.

- Drive alignment on business priorities, forecasts, and strategic initiatives.

- Present business reviews and recommendations to senior leadership.

Essential Skills and Experience:

Required

- Bachelor’s degree in business, Marketing, Finance, Economics, or a related field; equivalent experience will be considered.