Growth Marketing Manager

About Performeo

Performeo is an AI-enabled end-to-end casting workflow and performer marketplace, connecting studios to top-tier talent and actors building their careers worldwide.

We are creating a full vertical performer economy, bringing studios, casting directors, talent agents and actors together in ways that have never been possible before, and fundamentally changing how actors are cast and managed around the world. 

A fast-growing business with clients across the globe, we already have major film projects being cast through our platform. 

About The Job

As we scale up we are seeking a Growth Marketing Manager to capitalise on this expansion and be responsible for defining our market presence, driving rapid and sustainable growth for the company through innovative marketing strategies and data-driven methodologies, requiring you to specialise in identifying and capitalising on opportunities to increase customer acquisition, retention, and revenue growth. 

The candidate must be ready to think on their feet, work as a team player and be highly self-motivated.  There is real scope to make the job your own and is an exciting opportunity for someone developing their skills in the field and looking for the potential for growth in the role. 

Role Overview

This role requires a focus on accelerating growth through paid/organic campaigns, platform-native content, community engagement, and analytics to boost ROI. The ideal candidate will excel in implementing agile marketing strategies, constantly testing and iterating to identify high-impact tactics and channels. 

This is a brand-new high impact role with real autonomy, leadership impact and direct influence on commercial strategy. Covering everything in the process from the creation of the content, delivering the analysis and driving forward the direction of the business with the founders, making it an exciting time to join. 

Key Responsibilities

• Strategy Development:

Owning the end-to-end social strategy across all platforms to enhance brand presence and achieve commercial goals

• Funnel Optimization:

Building seamless pathways that turn passive social media views and engagement into active leads or direct sales

• A/B Testing &​ Experimentation:

Continually running creative tests on elements like video hooks, call-to-actions, and landing pages to see what converts best.

• Paid and Organic Integration:

Coordinating organic content strategy alongside paid social media advertising campaigns for maximum budget efficiency

• Data &​ Analytics:

Creating and reviewing dashboard metrics (e.g., CPA, LTV, ROAS) to identify trends, test hypotheses, and optimize content for engagement and conversion.

• Community Management:

Fostering community, managing conversations, and handling PR to maintain a positive online brand reputation.

• Social Management:

Taking ownership of all platforms to drive growth for the business.

Requirements

• 3+ years’ experience in growth, performance or digital marketing
• Strong understanding of paid media performance marketing (Meta, Google etc.)
• AI-first approach to research, analysis, and problem-solving
• Can use or learn to use AI agents to automate workflows
• Hands on experience with A/B testing and experimentation frameworks
• Deep knowledge of TikTok, Instagram, LinkedIn, and YouTube, including algorithm updates and native editing tools
• Good eye for content creation and knowing what will appeal to our customers.
• Strong analytical capability with a data-led approach to decision making
• Strong ability to interpret data and prepare performance reports.
• Highly organised with the ability to adapt and follow through on proposals
• Comfortable operating in a fast-moving environment
• 5 days a week in central London office (Liverpool Street/Moorgate)

What we offer

• Salary £45k-£60k.
• Opportunity to join an expanding and dynamic team.
• Eligible for forthcoming Equity scheme.