Marketing Manager

Marketing Manager – DACH/Benelux

📍 London (Hybrid, 3 days/week) | Full-time

Our client, a fast-growing personal care brand, is entering DACH and Benelux - and is looking for a founding marketer to lead this new phase.

This is a builder's role with real ownership: you'll shape the 360° go-to-market strategy for Europe, from PR stunts and creator activations to retail/shopper marketing, reporting into the Director of Marketing, EU.

Please note that full professional German language is required for this role.

What You'll Do

• Localise global brand strategy into market-specific launch plans
• Lead end-to-end campaigns: PR, creator partnerships, 360° activations
• Manage local PR, social, and creative agencies
• Own shopper marketing and in-store activation with the retail team
• Track ROI and performance across the launch
• Build the playbook for future EU market entries

What We're Looking For

• FMCG/Consumer Goods brand marketing experience
• Strong grasp of the European retail landscape (Kantar/Nielsen literate)
• Comfortable with ambiguity, fast-moving product cycles

Benefits

Medical, dental, vision, pension matching, generous PTO, and the chance to shape a brand's European expansion from day one.